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Results by operating segment
Income statement by operating segments1
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Two-wheeler | Commercial Vehicles | Total | |||||
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Western Countries |
Asia Pacific |
Total | Europe | India | Total | |
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| Sales volumes (unit/000) | 2010 | 335.4 | 59.5 | 395.0 | 13.8 | 219.6 | 233.4 | 628.4 |
| 2009 | 373.2 | 37.1 | 410.3 | 15.7 | 181.7 | 197.4 | 607.7 | |
| Change | (37.8) | 22.4 | (15.3) | (1.9) | 37.9 | 36.1 | 20.7 | |
| Change % | -10.1% | 60.5% | -3.7% | -11.9% | 20.9% | 18.3% | 3.4% | |
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| Net turnover (millions of euro) |
2010 | 854.9 | 133.2 | 988.1 | 108.4 | 388.9 | 497.3 | 1,485.4 |
| 2009 | 981.1 | 84.3 | 1,065.4 | 134.7 | 286.8 | 421.5 | 1,486.9 | |
| Change | (126.2) | 48.9 | (77.3) | (26.3) | 102.1 | 75.8 | (1.5) | |
| Change % | -12.9% | 58.1% | -7.3% | -19.5% | 35.6% | 18.0% | -0.1% | |
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| Gross margin (millions of euro) |
2010 | 280.9 | 49.8 | 330.7 | 26 | 105.6 | 131.6 | 462.3 |
| 2009 | 321.6 | 27.3 | 348.9 | 35.7 | 82.6 | 118.3 | 467.1 | |
| Change | (40.7) | 22.5 | (18.2) | (9.7) | 23.0 | 13.3 | (4.8) | |
| Change % | -12.7% | 82.6% | -5.2% | -27.2% | 27.9% | 11.3% | -1.0% | |
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| Employees (no.) |
2010 | 4,841 | 2,688 | 7,529 | ||||
| 2009 | 4,783 | 2,517 | 7,300 | |||||
| Change | 58 | 171 | 229 | |||||
| Change % | 1.2% | 6.8% | 3.1% | |||||
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| Investments2 (millions of euro) |
2010 | 67.7 | 28.5 | 96.2 | ||||
| 2009 | 56.6 | 37.2 | 93.8 | |||||
| Change | 11.1 | (8.7) | 2.4 | |||||
| Change % | 19.6% | -23.4% | 2.6% | |||||
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| Research and Development3 (million euro) |
2010 | 45.9 | 17.0 | 62.9 | ||||
| 2009 | 50.5 | 19.5 | 70.0 | |||||
| Change | (4.6) | (2.5) | (7.1) | |||||
| Change % | -9.1% | -12.8% | -10.1% | |||||
1_The above mentioned geographic distribution was adopted by the Group during approval of the 2010-2013 Strategic Plan resolved by the Board of Directors on 22 September 2010. For comparison purposes, 2009 data have been reclassified according to the new organisational logic.
2_Total investments in property, plant and equipment and intangible assets.
3_The item Research and Development includes investments recognised in the statement of financial position and costs recognised in profit or loss.
Sales volumes Two-wheeler (units/000)

Sales volumes Commercial Vehicles (units/000)
Main data by geographical segment
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EMEA | of which Italy |
America | India | Asia Pacific |
Total |
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| Sales volumes (units/000) |
2010 | 342.5 | 118.5 | 6.7 | 219.6 | 59.5 | 628.4 |
| 2009 | 370.5 | 153.1 | 18.4 | 181.7 | 37.1 | 607.7 | |
| Change | (28.0) | (34.5) | (11.7) | 37.9 | 22.4 | 20.7 | |
| Change % | -7.6% | -22.6% | -63.4% | 20.9% | 60.5% | 3.4% | |
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| Turnover (million euro) |
2010 | 938.9 | 368.6 | 24.4 | 388.9 | 133.2 | 1,485.4 |
| 2009 | 1,054.5 | 471.7 | 61.3 | 286.8 | 84.3 | 1,486.9 | |
| Change | (115.6) | (103.1) | (36.9) | 102.1 | 48.9 | (1.5) | |
| Change % | -11.0% | -21.9% | -60.2% | 35.6% | 58.0% | -0.1% | |
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| Employees (units) |
As of 31.12.2010 | 4,570 | 4,111 | 50 | 2,400 | 509 | 7,529 |
| As of 31.12.2009 | 4,666 | 4,131 | 64 | 2,126 | 444 | 7,300 | |
| Change | (96) | (20) | (14) | 274 | 65 | 229 | |
| Change % | -2.1% | -0.5% | -21.9% | 12.9% | 14.6% | 3.1% | |
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| Investments (million euro) |
2010 | 72.3 | 71.4 | 0.1 | 18.2 | 5.6 | 96.2 |
| 2009 | 61.4 | 59.1 | 0.1 | 27.7 | 4.6 | 93.8 | |
| Change | 10.9 | 12.3 | - | (9.5) | 1.0 | 2.4 | |
| Change % | 17.7% | 20.8% | - | -34.3% | 21.7% | 2.6% | |
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| Research and Development (million euro) |
2010 | 46.1 | 46.1 | - | 15.2 | 1.5 | 62.9 |
| 2009 | 56.1 | 56.1 | - | 12.4 | 1.5 | 70.0 | |
| Change | (10.0) | (10.0) | - | 2.8 | - | (7.1) | |
| Change % | -17.8% | -17.8% | - | 22.6% | - | -10.1% |

Sales volumes
- Mission
- Key operating and financial data
- The Piaggio Group
- Piaggio and financial markets
- Events during the year
- Background
- Financial position and performance of the Group
- Results by operating segment
- Events occurring after the end of the period
- Risks and uncertainties
- Operating outlook
- Transactions with related parties
- Piaggio and its production sites
- Piaggio and research and development
- Piaggio and the environment
- Piaggio and human resources
- Customer e dealer service
- Corporate social responsibility
- Corporate governance
- Stock option plan
- Statement of reconciliation between the Parent Company and consolidated companies
- Consolidated Financial statement as of 31 December 2010
- Financial statements of the Parent Company
- Documents/Download area

